Short Links for Video and Podcast Content
Video Links That Stay Relevant.
Shorten YouTube, Vimeo, podcast, and webinar URLs. Route your audience to the latest episode or video without updating every previous share.
Video content has a long tail. A YouTube video description written in 2022 is still getting reads in 2026, and every 'check out this week's episode' link in that description can still send traffic. The problem is that those links often go to outdated content — the course that's been updated, the webinar replay that's been moved, the podcast episode that's now on a different platform. A short link in every piece of video content means you control the destination forever. The link in the description doesn't change — you update what it points to from your dashboard.
Why shorten video content links?
Route to your latest episode
A 'subscribe and listen to the latest episode' short link in your podcast bio, on your website, and in email campaigns always routes to the most recent episode — you update the destination when a new episode drops.
Evergreen video descriptions
YouTube descriptions with short links remain useful across the entire lifetime of the video. When your offer changes, update the destination — past viewers who return to the video are routed to the new page.
Track off-platform clicks
YouTube Analytics shows views and watch time, but not how many people clicked links in your description. Qrinly shows click data for every link you embed, regardless of platform.
Webinar and course replay links
Webinar replay links expire or move. A short link pointing to the replay can be updated to a recording archive, a course replay page, or a sign-up for the next session — without contacting every attendee.
QR codes for video at events
Print a QR code on event slides, handouts, or venue screens. Attendees scan to watch a replay or a product video. Update the destination after the event to route to the recording archive.
Platform-neutral content links
If your podcast moves from Spotify to a private hosting platform, or your videos move from YouTube to a course platform, one destination update moves all existing links without audience friction.
Common use cases
Podcast episode links
Show notes, email newsletters, and social posts all contain episode links. Use a short link for 'this week's episode' in recurring email footers — update the destination with each new release. Listeners who click from an old email still land on a relevant episode.
YouTube video descriptions
Every YouTube description has limited prime link space. Use short links for your call to action, your course enrolment, and your sponsor offer. When the course closes or the sponsor changes, update the destination — every video that already went live now points to the new page.
Webinar and online event links
Webinar registration links, replay links, and 'join live' links change with every session. Use a permanent short link for recurring webinars and update the destination before each session. Attendees bookmark one link and never receive an outdated URL.
Online course and cohort content
Course content evolves between cohorts. Short links inside course modules route to the current version of supplementary materials, templates, and external resources. When materials update, change the destination — students get the new version without any module edits.
Video in print and events
Conference programmes, product packaging, and retail displays increasingly reference video content. Print a QR code that routes to a product demo, a testimonial, or an explainer. Update the destination when you publish a newer video.
How it works
- 1
Copy the video or episode URL
Get the shareable link from YouTube, Vimeo, your podcast host (Spotify, Apple Podcasts, Buzzsprout, Anchor), or your course platform.
- 2
Create a short link
Paste the URL into Qrinly. Get a short link and a QR code in under a second.
- 3
Embed in descriptions, emails, and print
Add the short link to YouTube descriptions, podcast show notes, email footers, social posts, and printed materials via the QR code.
- 4
Update the destination with each new release
When a new episode or video drops, update the 'latest episode' short link destination. All previous shares route to the new content. Old shares that should remain static use their own permanent short links.
Best practices
Use two types of links: evergreen and rotating
Create permanent links for specific pieces of content (a video stays at its own URL forever) and rotating links for recurring updates (a 'latest episode' link updates each week). Both serve different purposes.
Put short links in the first 100 characters of a YouTube description
YouTube shows only the first 100 characters before the 'Show more' fold. A short link that fits in this space gets significantly more clicks than one buried below the fold.
Use the QR code for live event screens
When presenting live, a QR code projected on screen is more reliable than asking people to type a URL. Attendees scan it from their seat. Update the destination to the recording after the event ends.
Create one link per content format, not per episode
A single 'latest podcast episode' short link updated weekly is more maintainable than hundreds of individual episode short links. Reserve individual short links for episodes you promote heavily with dedicated campaigns.
Frequently Asked Questions
Everything you need to know.
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Give your video content a permanent home.
Shorten YouTube, podcast, webinar, and course links. Update the destination whenever content moves — no audience friction.
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